Wednesday, May 5, 2010

The new media of traditional media congratulates social media

The e-newsletter BusinessTODAY produced by The Columbian, the largest daily newspaper in Southwest Washington, included this information about the Pacific Northwest SoMe Awards . . . and me :-)


Carol Doane, advertising sales manager for The Columbian, is a finalist in the Pacific Northwest Social Media Awards' Scrappy & Engaged Award category. Doane is being recognized for her response to Sean Debutts, Social Media Coordinator at Puget Sound Blood Center. Debutts had sent a direct message to Twitter follower Doane asking if she would spearhead a blood drive.The Scrappy & Engaged category salutes best brand awareness/user engagement for less than $500. Doane dubbed her campaign, "Carol's Save A Life Birthday Party." The awards will be announced Thursday, May 6, at an event at the Multnomah Athletic Club, 1849 S.W. Salmon Portland. The event starts at 7 p.m. Registrations are accepted online at

(View the slideshare that describes the birthday event: